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Who we are

About Us

Who we are

About Us

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The Hydrafacial Company Commitment

We believe that beauty is a feeling, not a physical attribute. Skincare doesn’t need to be complicated. For all faces, change is possible. Our results are both instant and lasting, and leave people emotionally charged. We challenge the status quo and aim to turn the skincare industry upside down with our revolutionary techniques, products and philosophy.

Committed to Skin

Only HydraFacial uses patented technology to cleanse, extract, and hydrate. HydraFacial super serums are made with nourishing ingredients that create an instantly gratifying glow.

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Committed to Our Customers

We believe our customers can live confidently through amazing skin. We believe skinconfidence makes the best first impressions.We believe in no pain, and all gain. We make sure our customers enjoy the experience and delight in the results. We know our customer’s always want to be their best selves—and HydraFacial helps them get there.

Purpose

The difference we make in the world.

Empowering people to face life face first.

Values

How we behave and make decisions.

We expect to win – we hire winners
Open company, no BS
No drama, no divas, no meanies

The customer is #1, REALLY!
Execution is expected
Act urgently, think strategically
Make the little things count, the big things follow

Vision

Delivering beauty health experiences to everyone, where you live, work & play.

Voice

The unique way we speak

PLAYFUL
We transmit a fun, fresh, and vibrant vibe.

APPROACHABLE
We are friendly and sincere in our communication.

CONFIDENT
We speak with purpose and strength.

ENERGETIC
We have an active, lively, and positive tone.

Forever Feel Skinconfident

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Management Team

Andrew Stanleick
CEO and President
Andrew has served as president and CEO since February 2022, bringing over 25 years of global beauty and retail experience and a proven record of scaling businesses internationally. Andrew is known for leading the transformation and growth of iconic global brands across Asia-Pacific, Europe and the Americas, focused on multi-channel marketing, branding and deep digital experience. Prior to joining The Beauty Health Company, Andrew held senior roles at Coty Inc. since 2017, and previously led Coty’s Consumer Beauty business in Europe. He was most recently Executive Vice President, Americas, where he oversaw Coty’s portfolio of Luxury and Consumer brands across the region. Andrew also served as the Global CEO for the joint venture with Kylie Jenner Beauty and oversaw the Kim Kardashian West business for Coty. Prior to Coty, Andrew spent a number of years at Coach Inc. as President & CEO of both the Europe and South East Asia-Pacific businesses. He began his career in consumer goods at Unilever and L’Oreal, holding progressively senior positions in marketing and country management leadership roles. A native of England, Andrew graduated with a master’s degree from the University of Cambridge and has lived and served in leadership roles in eight countries across four continents, including seven years in Asia.
Liyuan Woo
Chief Financial Officer
Liyuan has served as the CFO, EVP since September 2020 and oversees all finance and operations aspects of the company. Liyuan has more than 24 years of experience building and creating infrastructure to enable aggressive global scaling, while promoting sustainable profitability. Prior to The Beauty Health Company, Liyuan was the COO & CFO of The VOID, a highly rated virtual reality brand introducing consumers to fully immersive, location-based, hyper-reality experiences. Throughout her career, Liyuan has provided leadership to both growth oriented and turnaround situations. Prior to the VOID, Liyuan was the CFO, EVP at SharkNinja, a growth oriented multi-billion dollar consumer electronic product portfolio category creator focused on innovation and marketing. At SharkNinja, she was in charge of finance, capital raising and allocation, legal and strategic initiatives involving global expansion and M&A. Previously, she served as a Director of Alix Partners and acted as CFO during Gymboree Group’s multi-billion dollar restructuring process. Liyuan also teamed up with other executive members in establishing the strategic plan, a supply chain hub in Asia as well as other international expansion efforts. Prior to that, she was the CFO of bebe stores, a publicly traded global multi-channel fashion brand. During her 6 years with bebe stores, she was responsible for all aspects of finance and operations. Liyuan started her career with the consulting firm Deloitte in its Mergers and Acquisitions Transaction Services and Financial Advisory functions. During her 13 years with Deloitte, she provided financial advisory services to public and private companies for M&A transactions, IPOs and growth initiatives. Since September 2021, Liyuan has also served on the board of Shawmut Design and Construction, a leading $1.5 billion national construction management firm.
Jwala Karnik, MD
EVP of Global Strategy & Partnerships
Jwala joined as the EVP of Global Strategy & Partnerships in April 2021, although she has been an advisor to HydraFacial since 2017. Prior to joining HydraFacial, she served in operational and strategic roles within aesthetics for over 14 years working with large and small companies and was most recently the Chief Medical Officer for Suneva Medical. She was previously an entrepreneur-in-residence with Versant Ventures, focused in aesthetics, and was a leader in McKinsey & Company’s West Coast Healthcare Practice. She completed her medical fellowship training at UCSF, received her MD from University of California San Diego, and a BA from UC Berkeley.
Ben Baum
Chief Experience Officer
Prior to joining The HydraFacial Company, he served as Executive Vice President of Marketing, Growth and Ecommerce for plus-size women’s fashion retailer Torrid through their IPO. Before joining Torrid, Ben held Chief Customer Experience Officer and Chief Digital Officer roles at Tailored Brands, parent of Men’s Wearhouse as well as Jos. A. Bank and Bebe respectively. He previously led shopping business development for Google. Ben served in a variety of apparel merchandising and corporate strategy roles with Target and began his career at the Boston Consulting Group. He graduated from Harvard Law School and Princeton University with Honors.
Kellie Sears
Chief Human Resources Officer
Kellie joined as Chief Human Resources Officer in January of 2022 and is an accomplished human resources strategist with extensive global experience and a record of transformational leadership supporting rapidly-growing companies. She oversees all aspects of human capital management, including talent management, talent acquisition, employee engagement, diversity and inclusion, compensation and benefits and organizational development. Prior to joining BeautyHealth, Kellie held multiple Chief Human Resources Officer roles at both Asklepios BioPharmaceuticals, a leading, clinical-stage gene therapy company, and Allergan plc. She also served in Human Resources leadership roles at Actavis, Forest Laboratories Inc, Pfizer and Pharmacia.
Indra Pamamull
President of APAC
Indra joined HydraFacial as President of APAC in August 2021 and oversees the growth and execution of the APAC region. With over two decades in beauty across skin care, fragrance and color cosmetics, Indra has executed successful brand strategies to deliver international sales growth and profit objectives for the world’s leading prestige companies. Prior to joining HydraFacial, Indra held the role of General Manager Asia Pacific at LVMH Moet and Hennessy’s Kendo Brands. In this role, she grew the business with significant growth over a four-year period, established offices in Singapore and Australia, and managed a portfolio of brands which included Fenty Beauty by Rihanna, Ole Henriksen Skin Care, Marc Jacobs Beauty, Bite Beauty and Kat Von D. She also held multiple senior roles at Estee Lauder Companies, where she oversaw 12 countries across Asia Pacific as the Regional Director. Additionally, she led BeautyBank UK, which is Estee Lauder’s Innovation Hub and think tank.
Stephan Becker
President of EMEA
Stephan joined HydraFacial as President of EMEA in October 2021 and oversees the growth and execution of the EMEA region. With over two decades of experience expanding brands throughout the beauty, lifestyle and healthcare categories, Stephan has a strong track record of growing market share and achieving stellar sales and profit results. Prior to joining HydraFacial, Stephan served as General Manager DACH and the Vice President of Global Marketing at Kao Group, an international cosmetics, beauty and hair care company. Stephan also has led in senior roles at leading beauty and consumer companies, such as COTY, where he implemented a successful turnaround strategy for the Color Cosmetics Category and P&G, where he developed the commercial structure via distributors in over 20 countries.
Dan Watson
EVP, Sales Americas
Dan has served as EVP of Sales for US and Canada since March 2017, using his 34 years of medical device sales experience to drive our capital sales teams and business development teams in both the medical, non-medical and corporate channels. Prior to joining HydraFacial, Dan was the VP of Sales at Stryker Spine, where he developed and executed the Sales strategy to hit annual revenue and Op Income targets. Dan has also held various senior sales management positions for companies such as Sherwood Medical, Ethicon EndoSurgery, CR Bard, SpineTech, Oratec, and Smith and Nephew.
Paul Bokota
Vice President & General Counsel
Paul has served as HydraFacial’s VP & General Counsel since November 2020. Paul has over 28 years of legal experience. He manages HydraFacial’s legal team and oversees all aspects of the Company’s global legal efforts. Prior to joining HydraFacial, Paul worked for six years as the Division General Counsel for Spectrum Brands, Inc, managing global legal affairs for its Hardware & Home Improvement division. Spectrum Brands is a $3.5 B publicly traded consumer products company. Paul has held various senior legal positions for public and privately held global companies. Prior to his in-house legal career, Paul was a commercial litigator for 13 years, litigating and trying a wide variety of cases in state and federal court. Paul received his A.B. magna cum laude in Government from Harvard University and his J.D. magna cum laude from Indiana University.
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